Press Releases

Balmain Reveals the Madrigal Lady II - The Ideal Accompaniment to Crowns
KUWAIT
OCTOBER 2016
 
 
Understanding What Women Want
 
Balmain has such a deep understanding of women that it already knows exactly what will make the future Miss Switzerland tick, months before she has been crowned. Since 2005, Balmain, preferred partner of the Miss Switzerland competition, has had the task of designing a timepiece committed to keeping the ultimate Swiss Miss perfectly on time and on trend. This year a Madrigal Lady II timepiece with 60 diamonds and arabesque dial decoration will have the role of honour. A refined combination of sophistication and modernity, the specially developed watch merges attention to detail with eye-catching looks. Obviously a tiara isn’t a pre-requisite for wearing one of these watches. The collection is available to all other deserving misses worldwide.
 
 
The 13-member Madrigal Lady II family is music to the ears of modern women who enjoy celebrating their femininity in style. A tapered central attachment between case and bracelet is reminiscent of the curves of a subtle hourglass figure. Some models pay a floral tribute to feminine charm via patterns of interlacing foliage delivered punctually between three and six o’clock and nine and twelve. An array of monochrome and bi-colour metal bracelets team up with brown sunbrushed, silver sunbrushed with arabesques or shimmering mother of pearl dials. The broad range of looks echoes the brand’s origins in a famous Parisian fashion house as materials and shapes join forces to applaud aesthetics.
 
All have a unique case design and architecture that is all about taut, powerful lines. The clean, sleek black dial faces are built along vertical lines contributing to a pleasing upward-looking effect. These lines are also reprised on the decorative ring below the bezel and crown, forming a recurrent leitmotif that gives these models their unique character. This unmistakably urban ethos is further accentuated by a central line on the dial, reminiscent of the fabled New York street running between skyscrapers. This motif extends all the way along the smooth leather strap with its visible stitching, and is echoed in the contrasting finishes of the triple-row bracelet.
 
The metal finishes available within the Madrigal Lady II collection are rose or yellow PVD or stainless steel. Reflecting the appealing mysterious side of the female psyche is minimalist dial detail consisting of delicate white mother-of-pearl dots to mark the hours and two compact shaped hands. Saluting girl power is a Swiss ETA 902.002 quartz movement.
 
Hamilton was founded in 1892 in Lancaster, Pennsylvania, USA. Hamilton watches combine the American spirit with the unrivalled precision of the latest Swiss movements and technologies. Known for its innovative design, Hamilton has a strong foothold in Hollywood, with products appearing in more than 450 films. The brand also boasts a strong aviation heritage. Hamilton is a member of the Swatch group, the largest watch manufacturer and distributor in the world.
 
BALMAIN MADRIGAL LADY II
 
TECHNICAL FEATURES:
 
Movement: Swiss quartz movement ETA 902.002

Case:
Case in 316L stainless steel, bi-colour in steel and rose or yellow PVD and in rose or yellow PVD, 32.00 mm in Ø and 6.90 mm thick. Some cases set with 60 Wesselton diamonds 1.00 mm in Ø totalling 0.23 ct

Crystals: Sapphire crystal

Dial: Silver sunbrushed with modern arabesques, white or light grey MOP and brown sunbrushed

Watch Strap: Bracelet in stainless steel, bi-colour in steel and rose or yellow PVD and rose or yellow PVD

Water Resistance: 50m
 
 
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For further information:
Montres Balmain Swiss Watches CH-2610 Saint-Imier
Tel.: +41 32 942 57 50
www.balmainwatches.com
 
 

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